COURSE DESCRIPTION

Are you planning to start your own business but still haven’t found a way to advertise your products?

Do you have an online business, but still cannot use online advertising tools for products?

Are you passionate about marketing and want to build a methodical online product advertising process?

All those issues will be covered in  “Effective online business methods for products” –  this course provides you with a practical, methodical

LEARNING OUTCOMES

• Know how to analyze and evaluate business products
• Know how to analyze and choose the right marketing channel for business products
• Know how to optimize, increase the effectiveness of ads for keywords
• Implement advertising on all popular online marketing channels: SEO, Facebook, Forum seeding, Email, Youtube
• Use Google tools to do online marketing: Google Adword, Google Webmaster.
• Know how to use software to take care and manage customers: Email marketing of Mailchimp, CRM Vtiger
• Know how to use the Google Analytics tool to self-assess the online marketing process from which to come up with a plan to improve the marketing process
• After the course, students will have in hand a comprehensive process of monitoring, researching, evaluating, and bringing products to business.